RABODIRECT
— LAZY MONEY

Let your money work for you. This is how the dutch bank RaboDirect stirred up the German finance market and reached their business goal already in the first quarter of the campaign year.

Trailers, seasonal content and BTS content kept the conversation going.

Our Pre-Roll hijacked the Youtube Loading Animation to make a point for our campaign.

And our set of keyvisuals dressed our social channels and OOH all over the country.

2023 All work © by Christian Baur
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