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HAMBURG POLICE
HEROES OF HAMBURG


The police of Hamburg was facing a growing number of burglaries. Most of them could have been avoided if neighbours would have reported suspicios behavior they've noticed.  And to get more people to actually call the police when something seems off, we showed them that a simple phone call is the easiest way to become a local hero.

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Like every real hero they all got their personal action figure. Seven unique figures that had one thing in common: their secret weapon is a phone.
The real people behind these heroes also got their story told in a comic that was released online and in Germanys biggest newspaper "Bild". 

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